
VIVA MAGENTA
PANTONE COLOR OF THE YEAr
Viva Magenta is the Pantone Color of the Year for 2023, and it couldn’t have come at a better time. We’re seeing a shift towards bold, vibrant hues across all aspects of our lives, especially at events and in food. At Paramount Events, we source local and high-quality ingredients, ensuring that same vibrance. You can find Viva Magenta in ingredients such as beets, pomegranates, stone fruit, and much more. Viva fresh flavors!